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Marketing tools and client services
Save time with AVMA tools that help you communicate with clients in person and online.
Marketing your social media
Use as many of your existing client communication channels as possible to spread the word about your veterinary clinic's social media pages. Here's…
JAVMA news
Program created to help researchers market their discoveries
The Texas A&M University College of Veterinary Medicine & Biomedical Sciences is getting $1.2 million to create a nationwide training program that…
Social media for veterinary clinics
Social media is an integral part of marketing. Whether you’re brand new to it or a long-time user, these tools will help you make the most of your…
JAVMA news
Good news, bad news for equine practice owners
The market for equine veterinary services has changed fundamentally since the Great Recession.
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5 Practical economic insights for all veterinarians
The 2019 AVMA Economic Summit covered many topics crucial to thriving in daily practice – including behavioral science, marketing, innovation, and…
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Help Santa’s reindeer: Join the E.L.V.E.S. this holiday season!
Even Santa’s reindeer need veterinary care! As the official veterinarian of the North Pole, the AVMA president gives each reindeer a thorough…
JAVMA news
AVMA seeks 50 practices for new program in profitability
The AVMA is seeking one practice owner or senior associate and one practice manager from each of 50 clinics to participate in a new program dedicated…
Find AVMA on social media
Want to connect with us on social media? Find us on LinkedIn, Facebook, Twitter and more. Whatever your preferred social network, we'd love to meet up…
Defining your social media strategy
Take time to write a formal social media strategy before creating social media profiles for your veterinary clinic. The benefits are numerous...
Should You Use Social Media?
Deciding whether to launch a social media presence for yourself or your veterinary clinic means weighing the pros & cons in your unique situation.
JAVMA news
California curbs deferred-interest credit for veterinary care
Later this year in California, providers of medical and veterinary care and their employees will be prohibited from arranging or establishing open-end…
Microchips and Check the Chip Day toolkit
Help make family reunions happen. Encourage microchipping and remind pet owners to keep chip registrations up to date with these easy-to-use…
JAVMA news
Walking the talk
Dr. Kathleen M. Anderson is thankful for the mentorship she’s received over the years.
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New economic webinars help you and your practice thrive
Watch five of the most popular sessions from the 2019 AVMA Economics Summit. Gain practical, actionable advice that will help you operate your…
JAVMA news
Q&A with the AVMA president-elect candidates
Drs. Jan K. Strother and Michael J. Topper describe the challenges and opportunities facing the veterinary profession and explain why they’re ready to…
Creating and Curating Content for Social Media
To be successful, your veterinary clinic’s social media profiles need a regular stream of high-quality, share-worthy content.
Set rules to help manage social media
Social media rules and policies can help prevent conflict and crises, and allow you to step in to mitigate any messy situations that might arise.
Social Media Metrics for Veterinarians
How well are your business’ social media efforts paying off? You can’t know for sure unless you look at numbers to analyze what is and isn't working.
JAVMA news
How to thrive in practice
The AVMA held a roundtable of thought leaders in March to discuss "Thriving in Clinical Practice."