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JAVMA news
Euthanasia solution reentering market
Phone calls made May 30 by AVMA staff to a number of suppliers of dosage form euthanasia solution revealed that the product has been trickling in…
Marketing tools and client services
Save time with AVMA tools that help you communicate with clients in person and online.
Marketing your social media
Use as many of your existing client communication channels as possible to spread the word about your veterinary clinic's social media pages. Here's…
policy
Marketing claims regarding agricultural animal food products
Understand when the AVMA believes a veterinarian should be involved in processes and practices that underlie marketing claims for animal-derived food…
Promotional marketing for National Pet Dental Health Month
Even with limited marketing resources, there are simple steps you can take to generate publicity and excitement for National Pet Dental Health Month…
JAVMA news
Program created to help researchers market their discoveries
The Texas A&M University College of Veterinary Medicine & Biomedical Sciences is getting $1.2 million to create a nationwide training program that…
JAVMA news
AVMA: Prioritize animal welfare, not marketing, in treatment decisions
AVMA leaders advocate against withholding any necessary medications from livestock, including on organic and antimicrobial-free farms.
JAVMA news
AASV: Sick pigs need aid, regardless of marketing plans
Pigs should receive care to prevent suffering even if that precludes sale of pork as antibiotic free, according to the American
JAVMA news
Decline in real veterinary incomes continues despite strong job market
Real mean income, that is, income adjusted for inflation, for private practice veterinarians has declined since 2010, in part as a result of changes…
JAVMA news
AVMA tool can help inform practices' business planning
AVMA members now have access to a tool that makes it easier to estimate the potential size of their local companion animal veterinary market and to…
Social media for veterinary clinics
Social media is an integral part of marketing. Whether you’re brand new to it or a long-time user, these tools will help you make the most of your…
JAVMA news
New veterinarians: Where are they from, and where did they find work?
The 2017 AVMA Report on Veterinary Markets, being released this spring, notes that the amount of tightening observed in the veterinary job market…
JAVMA news
Policy on unapproved new animal drugs as devices passes
The Executive Board approved a policy on unapproved new animal drugs marketed as devices, as defined by the Food and Drug Administration.
Reports and statistics
Providing economic insights and market data, AVMA reports and data inform discussions on the most pressing issues facing veterinary medicine.
JAVMA news
AVMA advocates against prescription mandate bill
In April, AVMA Board of Directors chair Dr. John de Jong testified before a House subcommittee about the Fairness to Pet Owners Act (HR 3174/S 1200),
JAVMA news
AVMA funding economic research, graduate program
The AVMA will fund surveys, a graduate veterinary economics program, and creation of a system to analyze government actions and predict conditions in…
JAVMA news
Good news, bad news for equine practice owners
The market for equine veterinary services has changed fundamentally since the Great Recession.
JAVMA news
Veterinary antiques: A lesson in history, the profession, advertising, and collecting
At the local flea market was a Dr. Daniels' veterinary display cabinet
JAVMA news
Dicks to retire from AVMA economics division
After five years as the AVMA’s chief economist, Michael R. Dicks, PhD, is stepping down.
JAVMA news
Customer value, pricing go hand in hand
Marketing professor Utpal Dholakia, PhD, urges practice managers to use the same process consistently to make every pricing decision for their…
blog
5 Practical economic insights for all veterinarians
The 2019 AVMA Economic Summit covered many topics crucial to thriving in daily practice – including behavioral science, marketing, innovation, and…
blog
President’s Column: Solutions that shape success
Increasing your awareness of current market conditions can do wonders for your short- and long-term business strategy. One of the best ways to do that…
JAVMA news
AVMA Answers: President's perceptions
As AVMA president, what have you been hearing from constituents?
blog
AVMA Board meets with USDA official
AVMA’s Board of Directors met with the U.S. Department of Agriculture (USDA) under secretary for marketing and regulatory programs during last…