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Fighting a market failure
Debt among veterinary college graduates is rising at a faster pace than salaries, and the current 2:1 ratio of educational debt to
Marketing tools and client services
Save time with AVMA tools that help you communicate with clients in person and online.
Marketing your social media
Use as many of your existing client communication channels as possible to spread the word about your veterinary clinic's social media pages. Here's…
policy
Marketing claims regarding agricultural animal food products
Understand when the AVMA believes a veterinarian should be involved in processes and practices that underlie marketing claims for animal-derived food…
Promotional marketing for National Pet Dental Health Month
Even with limited marketing resources, there are simple steps you can take to generate publicity and excitement for National Pet Dental Health Month…
JAVMA news
AABP: Determine drug use by disease, not marketing
Cattle should receive antibiotics when needed to treat disease even if the animals are in antibiotic-free production, according to the American…
JAVMA news
Program created to help researchers market their discoveries
The Texas A&M University College of Veterinary Medicine & Biomedical Sciences is getting $1.2 million to create a nationwide training program that…
JAVMA news
AASV: Sick pigs need aid, regardless of marketing plans
Pigs should receive care to prevent suffering even if that precludes sale of pork as antibiotic free, according to the American
Social media for veterinary clinics
Social media is an integral part of marketing. Whether you’re brand new to it or a long-time user, these tools will help you make the most of your…
Reports and statistics
Providing economic insights and market data, AVMA reports and data inform discussions on the most pressing issues facing veterinary medicine.
JAVMA news
AVMA advocates against prescription mandate bill
In April, AVMA Board of Directors chair Dr. John de Jong testified before a House subcommittee about the Fairness to Pet Owners Act (HR 3174/S 1200),
JAVMA news
AVMA GHLIT medical insurance to end after 2013
AVMA Group Health & Life Insurance Trust medical coverage will end for some 17,500 Association members and thousands of their dependents at year’s…
JAVMA news
Good news, bad news for equine practice owners
The market for equine veterinary services has changed fundamentally since the Great Recession.
JAVMA news
Veterinary antiques: A lesson in history, the profession, advertising, and collecting
At the local flea market was a Dr. Daniels' veterinary display cabinet
JAVMA news
IV antiemetic, antimicrobials recalled for potential contamination
Claris Lifesciences of Ahmedabad, India, has issued a recall in the U.S. market of intravenous bags of the antiemetic ondansetron and the…
JAVMA news
Alabama accepts AAHA accreditation in lieu of inspection
Alabama is the first state to accept accreditation by the American Animal Hospital Association in place of a state
JAVMA news
Customer value, pricing go hand in hand
Marketing professor Utpal Dholakia, PhD, urges practice managers to use the same process consistently to make every pricing decision for their…
JAVMA news
Practices busier than ever, except for one time of year
The Report on the Market for Veterinary Services, the fourth and final of the AVMA’s 2016 Economic Reports series, has information on practices’…
JAVMA news
Hiring crunch
Across the country, the veterinary job market has turned around since the Great Recession. Only 1.6 percent of veterinarians reported they were…
blog
5 Practical economic insights for all veterinarians
The 2019 AVMA Economic Summit covered many topics crucial to thriving in daily practice – including behavioral science, marketing, innovation, and…
JAVMA news
Industry groups, congressmen argue to preserve antimicrobial use
Dr. Timothy S. Cummings said removing FDA-approved antimicrobials from the market would limit options to prevent and control disease without…
U.S. veterinarian numbers 2015
Market research data: View U.S. Veterinary positions as of December 31, 2015.
AVMA news
Keep in good financial health with sessions from AVMA economics team
Members of the AVMA Veterinary Economics Division will give three presentations on Saturday, July 30, at AVMA Convention 2022 for in-person attendees…
AVMA membership data 2015
Market research data: View AVMA membership by species category, employment type, and medical discipline as of December 31, 2015.