Marketing tools and client services
Save time with AVMA tools that help you communicate with clients in person and online.
Marketing your social media
Use as many of your existing client communication channels as possible to spread the word about your veterinary clinic's social media pages. Here's…
Promotional marketing for National Pet Dental Health Month
Even with limited marketing resources, there are simple steps you can take to generate publicity and excitement for National Pet Dental Health Month…
AVMA news
Report: Animal health industry experiencing highly competitive labor market
A new report from Brakke Consulting shows more than half the U.S. animal health industry saw a higher employee turnover rate in 2022.
Social media for veterinary clinics
Social media is an integral part of marketing. Whether you’re brand new to it or a long-time user, these tools will help you make the most of your…
Reports and statistics
Providing economic insights and market data, AVMA reports and data inform discussions on the most pressing issues facing veterinary medicine.
AVMA news
Veterinarian salaries struggle to keep up with inflation
Unlike new veterinarians, overall veterinary incomes haven’t quite caught up to prerecession levels, said Charlotte McKay, AVMA associate director for…
Creating a job listing that stands out
Finding the right candidate for your team is a vital part of your practice’s success. These strategies will help you market an open position and…
AVMA news
Keep in good financial health with sessions from AVMA economics team
Members of the AVMA Veterinary Economics Division will give three presentations on Saturday, July 30, at AVMA Convention 2022 for in-person attendees…
AVMA news
Increasing efficiency, salaries can help practices retain employees
To help mitigate employee attrition and increase retention, Frederic Ouedraogo, PhD, an AVMA senior economist and associate director in the Veterinary…
AVMA news
Veterinarian employers require innovative solutions to attract, retain staff members
To recruit, hire, and retain in this new environment, says Charlotte Hansen, AVMA assistant director for statistical analysis, employers will need to…
Pet dental health toolkit
Do your clients know how important dental care is to their pet's health? Use these tools to educate and encourage them to schedule the exams,…
AVMA news
AVMA offers resources for Pet Dental Health Month 2023
The AVMA has developed a variety of resources for National Pet Dental Health Month in February that also are available year-round to promote dental…
Publicity tools for National Pet Dental Health Month
Publicize your good work and boost client visits by getting the word out about National Pet Dental Health Month and your activities and promotions.
Celebrate National Pet Dental Health Month in your clinic
Pet Dental Health Month creates opportunities to educate pet owners about the importance of dental care and oral health.
AVMA news
Economic headwinds could impact veterinary practices, says economic futurist
Andrew Busch, an economic futurist, consultant, and speaker, anticipates the U.S. economy bottoming out at the end of 2024 after hitting peak growth…
AVMA news
Using stay interviews to increase staff retention
A stay interview with current staff members is a potentially helpful management tool that is similar to an exit interview and roots out workplace…
AVMA news
Client feedback can be a boon instead of a bane—yes, even complaints
An up-and-coming practice manager, a longtime practice consultant, and an AVMA economics expert discuss how practices can use surveys, social media,…
AVMA news
For most practices, demand returns to pre-pandemic levels
The revenue spike that many companion animal practices enjoyed during the height of the COVID-19 pandemic is fast becoming a thing of the past as it’s…
Find AVMA on social media
Want to connect with us on social media? Find us on LinkedIn, Facebook, Twitter and more. Whatever your preferred social network, we'd love to meet up…
Defining your social media strategy
Take time to write a formal social media strategy before creating social media profiles for your veterinary clinic. The benefits are numerous...
AVMA news
Share your love story to help solve profession’s retention problem
Veterinary Visionaries, a collaboration of veterinary organizations, is holding a storytelling event from Feb. 14 to March 7 to answer this question:…
AVMA news
Updates from the AVMA feature resource to combat cyberbullying
AVMA leaders shared the latest Association updates during the plenary session of the 2023 AVMA Veterinary Leadership Conference. The announcements…
AVMA news
AVMA celebrates National Pet Week 2022
Created in 1981, National Pet Week aims to foster responsible pet ownership, recognize the human-animal bond, and increase public awareness of the…
Should You Use Social Media?
Deciding whether to launch a social media presence for yourself or your veterinary clinic means weighing the pros & cons in your unique situation.