JAVMA news
Customer value, pricing go hand in hand
Marketing professor Utpal Dholakia, PhD, urges practice managers to use the same process consistently to make every pricing decision for their…
JAVMA news
Veterinary labor demand remains strong during COVID
The veterinary profession was somewhat untouched by the pandemic,” says Charlotte Hansen, assistant director of statistical analysis for the AVMA.…
JAVMA news
AVMA celebrates National Pet Week 2020
The AVMA is celebrating “A Lifetime of Love” again for National Pet Week 2020, held this year from May 3-9.
JAVMA news
Brakke study: Pet health product sales migrate to online sources
About 31% of pet owners are sourcing at least some of their pet health products online, according to a new study from Brakke Consulting Inc.
JAVMA news
Women practice owners projected to overtake men within a decade
The percentage of private practitioners who are owners has declined from 43% in 2007 to 33% in 2019. This finding is one of several trends concerning…
JAVMA news
Become the Disneyland of veterinary practices
That means not only meeting a client’s expectations for high-quality veterinary care but also exceeding them by providing exceptional service.
JAVMA news
Women candidates mark historic first for AVMA
Drs. Grace Bransford and Lori Teller are running to be the 2022-23 AVMA president, the first time in the Association’s almost 160-year history that…