Your search for 'Marketing' has returned 36 results
Reports and statistics
From economic insights and market research data to topical task force reports, AVMA provides a variety of reports and data for the veterinary…
U.S. Pet Ownership & Demographics Sourcebook (2012)
Did you know? In 2011, six-out-of-ten pet owners, or 63.2%, considered their pets to be family members.
Cat-friendly message targets public
The AAFP rolled out the public outreach phase of the Cat Friendly Practice Program earlier this year. The cat owner campaign includes two key concepts
Navigating a sea of technology
With so many websites, apps, and software options available for veterinarians these days, it can be hard to know which
It’s all about the horse ... and the client
The American Association of Equine Practitioners unveiled a new program called AAEP Touch to help members improve their
Report highlights growing practices
An analysis of data from 4,106 animal hospitals across the country found that 23 percent had an increase in revenues of more than 10 percent
Horse industry working on comeback strategy
The American Horse Council discussed the decline in the number of foals and registered horses over the past several years at its 2014 meeting
The Generation Factor
This year’s Banfield Pet Health Care Industry Summit, held Aug. 12-13 in Portland, Oregon, focused on the topic of generational differences
Cat Friendly Practice resounds
The advertisements connect cat owners with the Cat Friendly Practice program from the American Association of Feline Practitioners.
Thinking creatively about emergency coverage
Equine practice, perhaps more than any other area of veterinary medicine, often comes with clients’ expectation of 24/7 coverage.
Growing member value
The new AVMA Strategic Plan aims to increase member satisfaction by focusing on objectives such as protecting and enhancing the lifelong
AVMA had an active 2014, more in store for 2015
The 2015 AVMA Veterinary Leadership Conference, held Jan. 8-11 in Chicago, showcased work the AVMA has been doing
Program helps bring back lapsed patients
Veterinary practices can participate in a free, new program to help bring back pets that have not been in for over 14 months.
Raising the bar in feline medicine
More than 1,500 practices are now involved in the Cat Friendly Practice program from the American Association of Feline Practitioners.
Promotional marketing for National Pet Dental Health Month
Even with limited marketing resources, there are simple steps you can take to generate publicity and excitement for National Pet Dental Health Month…
Program created to help researchers market their discoveries
The Texas A&M University College of Veterinary Medicine & Biomedical Sciences is getting $1.2 million to create a nationwide training program
Walking the talk
Dr. Kathleen M. Anderson is thankful for the mentorship she’s received over the years.
Good news, bad news for equine practice owners
The market for equine veterinary services has changed fundamentally since the Great Recession.
Marketing Your Social Media
Use as many of your existing client communication channels as possible to spread the word about your veterinary clinic's social media pages. Here's…
Promotional Marketing for National Pet Week®
Even with limited marketing resources, there are simple steps veterinarians can take to get the word out and generate publicity for National Pet…
AVMA seeks 50 practices for new program in profitability
The AVMA is seeking one practice owner or senior associate and one practice manager from each of 50 clinics to participate in a new
Practice Management CE Curriculum
AVMA’s Practice Profitability CE program offers interactive, experiential learning sessions for veterinary practice owners and practice managers...
AAHA Connexity takes on topics that keep veterinarians up at night
The American Animal Hospital Association took a radically new approach to its annual conference this year,
How to thrive in practice
The AVMA held a roundtable of thought leaders in March to discuss "Thriving in Clinical Practice."
Find AVMA on social media
Want to connect with us on social media? Find us on LinkedIn, Facebook, Twitter and more. Whatever your preferred social network, we'd love to meet up…