AVMA Direct Connect

Direct Connect


AVMA Direct Connect is your member-exclusive tool to simplify and optimize purchasing for your business.

Direct Connect combines the catalogs of all veterinary vendors on one website, so you save time and money while using the same vendors you already know and love. With exclusive features available only to AVMA members, it's a powerful tool. Use it to research products, compare prices, see what's in stock, view promotions, make purchases, and manage past orders all in one place.

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How does Direct Connect work?

The unified catalog displays your own practice's specific pricing, including your negotiated or buying group pricing, and allows you to buy from all your vendors at once. Your billing and shipping stay the same, and you keep
your existing vendor representatives.

What's new for AVMA members?

Direct Connect is powered by Vetcove and includes valuable features that are only available to AVMA members:

  • Compare real-time pricing at consumer pharmacies. This tool gives you an advantage over large retailers and empowers you to bring sales back into your practice.
  • Receive free product samples and exclusive manufacturer coupons, and participate in rebate programs.
  • Earn rewards from your favorite manufacturers, and effortlessly track your progress in their loyalty programs.
  • View advanced analytics to understand your buying trends and make your money work harder for you.
  • Gain early access to new features, exclusive AVMA discussion channels, and other enhancements on Vetcove.

More than 7,000 clinics – 1 in 4 practices in the United States – already use Vetcove. These new AVMA-exclusive features add powerful value to the service you already trust.


Need help updating or creating a Direct Connect account?
Customer Service Email: supportatvetcove [dot] com
Phone: 646-504-2696