Zenor selected as AVMA chief membership officer

Dr. Bianca Zenor joined the AVMA on March 25 in the role of chief membership officer.

She will oversee the organization’s Membership and Field Services and Convention and Meeting Planning divisions as well as the Veterinary Career Center group.

"With record membership numbers and the great successes we have been experiencing with key membership initiatives and events, now is the time to once again consolidate these areas under a chief membership officer to create even greater synergy and take how we serve our members to the next level," said Dr. Janet Donlin, AVMA CEO, to whom Dr. Zenor will report.

Dr. Bianca Zenor was selected as the AVMA’s newest chief membership officer.
Dr. Bianca Zenor was selected as the AVMA’s newest chief membership officer. She has experience in small animal practice and in industry, including Idexx and Hill’s Pet Nutrition, as well as academia.

The position is part of a broad strategy to promote AVMA membership and enhance AVMA’s offerings to members, including strengthening collaborative relationships with the Student AVMA (SAVMA), veterinary college deans and faculty, and house officers.

Dr. Zenor comes to the AVMA from Idexx, where she was director of medical affairs from 2020-21 and then director of global medical affairs and outreach since 2021.

She earned both her master’s degree in animal science in 1997 and veterinary degree in 2001 from Purdue University. While at the university’s College of Veterinary Medicine, she was president of its student chapter of the AVMA.

Following graduation, Dr. Zenor spent seven years in small animal practice in Indiana, including working at an emergency clinic and owning a relief practice.

She started as a practice development veterinarian in 2008 for Hill’s Pet Nutrition, then became senior manager of U.S. veterinary affairs in 2014. She joined Purdue in 2017 to serve as director of its veterinary nursing program and clinical associate professor at the veterinary college for three years.

Dr. Zenor is currently the president of the American Association of Industry Veterinarians. She also serves on the advisory board of the Diversify Veterinary Medicine Coalition and as a mentor for Women in Leadership and Animal Health.

"At the AVMA, I aim to foster an even stronger sense of community among our members," Dr. Zenor said. "By leveraging our collective expertise and resources, we can create a more connected and supportive environment for veterinarians across all career stages and areas of expertise."

A version of this story appears in the July 2024 print issue of JAVMA