AVMA IN THE NEWS: Week of November 1, 2015

Published on November 09, 2015
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To provide a look at where and how often the AVMA has been mentioned in the media in the past week, the AVMA Media Relations Division has developed this weekly AVMA@Work blog series, “AVMA in the News,” showing the number of times AVMA appeared in the media, as well as a sampling of those hits.

We hope you find these reports informative. As always, we appreciate any questions or feedback you might have on our media relations efforts.

Sunday, November 1 – Saturday, November 7
: 488
Daily Average: 69.7
2015 High Avg.: 105.3 (week of March 8)
Notes: The spike in stories on Monday was driven by wide distribution of an article that mentions AVMA’s “Money tips for caring pet owners” webpage and resources.



As pets live longer, business continues to boom
Bend Bulletin (Ore.)
“. … There is a greater human-animal bond, so much more so than it ever has been,” said Joseph Kinnarney, president of the American Veterinary Medical Association. “Now, the pet is a family member who does not stay outside like 40 years ago. Now, he or she sleeps with us, travels with us. They go with us everywhere. …”

How to Save Money on Pet Care
Foster’s Daily Democrat (N.H.)
. … Don't skip the vet. If you're trying to save money, it can be tempting to cut back on veterinary visits. But according to Julie Ciaramella of the American Veterinary Medical Association, "an investment in preventive healthcare can reduce your long-term pet healthcare costs." Why? Because regular check-ups can prevent expensive complications down the road. …

Sweetener xylitol can be fatal to dogs 
Belleville News-Democrat
. … Worse, it also appears to cause severe liver damage within hours. Back in 2006, the Journal of the American Veterinary Medical Association noted that of eight dogs that had ingested Xylitol, all eventually died of liver failure. …

Docking ending globally
. … The American Veterinary Medical Association opposes routine tail docking of cattle, stating that scientific literature shows no benefit to the animal and that docked tails can, in fact, lead to distress during fly season. …

Protect pets through winter with simple steps
McPherson Sentinel (Kan.)
. … Just like with humans, an animal’s sensitivity to weather depends on health, body fat stores and other variables, reports the American Veterinary Medical Association. …



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