Social Media 101 for Veterinary Clinics

Laptop computer on veterinary exam table in kennel

Social media is increasingly a part of our lives, and the number and variety of social networks seems to grow constantly. But it’s not something most veterinarians were taught about in college or veterinary school, and it can be challenging to figure out how to use social media tools to help build and nurture your business or your career.

Whether you’re brand-new to social media or a long-time user looking to improve your veterinary clinic’s social marketing, the tools presented here walk you through best practices and helpful tips to get the most out of marketing in social media:

Should You Use Social Media?

Define Your Strategy

Get Started with Social Media

Rules and Policies for Social Media

Content: Creating & Curating

Marketing for Social Media Success

Measuring Your Performance: Metrics that Matter